(Miami, FL) – Taurus Holdings, Inc. announces the addition of J. Harding Associates to their sales force for representation in the Western US.  Taurus Holdings, Inc. encompasses the Taurus®, Rossi®, Heritage and Diamondback FirearmsTM product lines. 

J. Harding Associates is headquartered in Huntington Beach, CA and focuses on the hunting and shooting sports industry. They employ 12 dedicated and passionate sales associates who will be responsible for servicing existing accounts as well as developing new business throughout the Western United States. Jack Harding, President of J. Harding Associates comments, “We are very eager to work for Taurus and prove our abilities as a sales group. Our structural framework and long-tenures of our sales associates has led to a stable and professional organization that delivers results for our manufacturers. Our relationships with our accounts are very important and bringing Taurus brands to these dealers will only increase our value to them. We are excited to be part of the team.”

As Taurus Holdings continues to position themselves as an industry leader in firearms manufacturing, the emphasis on customer service is one of the qualities that will continue to be focused on as they raise the bar to exceeding the expectations of their customers. With over 40 years of business experience in sales, J. Harding Associates comes with a stellar reputation for servicing accounts. Scott Rothenberg, Director of Sales states “I am extremely excited to be working with the team at J. Harding Associates.  They have a great relationship with their customers because they pay attention to detail and are a dynamic and enthusiastic group to work with. Their work ethic is second to none, as they have positioned themselves strategically with their dealers. We appreciate their eagerness to help build our brands and expand our portfolio of Taurus Holdings in the 13 western states.”




About Taurus Holdings:
Headquartered in Miami, Taurus Holdings, Inc. owns some of the most recognized and valued brands worldwide, including Taurus®, Rossi®, Diamondback FirearmsTM and Heritage Manufacturing. Known as an innovator within the firearms industry, Taurus Holdings is a leader offering quality and value-packed firearms to the United States and Canada. With over 200 years of combined firearms history, no other company does it better!  


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